Pakco scooped one of the FMCG industry’s most prestigious recognitions in the 2014 Product of the Year Awards for Pakco Sauces- voted the country’s number one sauce choice by South African consumers.
Product of the Year is the world’s largest consumer-voted award for product innovation. Established in France 25 years ago, Product of the Year currently operates in 28 countries. In South Africa, the Product of the Year seal is backed by the votes of 5000 consumers and has a significant influence in assisting future customers in their purchase decisions. For manufacturers of the winning products, the award is a powerful marketing message, proven to increase product trial, awareness, distribution and sales.
2013 ECR House & Garden Show Gold Award
Pakco was presented with a Gold Award for its stand display at the East Cost Radio & Garden Show in 2013. Exhibitors were judged on their displays, crowd interaction and popularity of the products sampled.
Pakco was a finalist in the 2013 Gold Pack Awards for the new packaging on its range of sauces.
The need for a packaging update was identified and new designs were inspired by the sauces’ unique flavours, their delicate blend of spices, quality ingredients, and Pakco’s tradition of quality. The result was a fresh, new “Authentically Indian” look and feel that looks as good as its contents taste, with square bottles and vibrant colours that are very much on-trend.